Zoe Zhou

Psychological and Behavioural Science at LSE. I study the gap between feeling you know something and actually knowing it, and build learning tools that try to close it.

About

My English changed shape three times. In Beijing I spoke American, copied from a teacher. At boarding school in England it turned British inside a year.1 In Abu Dhabi, with stretches in Riyadh, I could not copy the accent at all, so I copied something else: the manner of the Emirati women who were friends of my parents, who were courteous to everyone and certain when they spoke.

They were the ones who asked what I wanted to study, what I should go and see, and what I would need to show before anyone took an idea of mine seriously.

Moving that often teaches you that the same explanation does not land the same way twice. It is probably why I ended up studying how people judge what they know,2 and why I am wary of a learning design that works in one classroom and is assumed to travel.

The question I keep returning to is calibration: the fit between how confident a learner is and how well they actually perform. Generative AI has made it urgent. A fluent answer feels like understanding, and that feeling arrives whether or not the understanding does.3

So I build things that try to put the gap back where a learner can see it,4 and I spend the rest of my time on the environments people learn in.5 I have stopped two prototypes on the way here, which is the more useful half of the story.

There was also a year in private equity,6 which taught me how a market puts a number on a product. Seeing one valued from the other side of the table changed how I think about building.

  1. Woldingham School, 2020 to 2024. A-Levels in Maths, Psychology, Economics and Biology, with an Extended Project Qualification. A*A*A*AA.
  2. BSc Psychological and Behavioural Science, London School of Economics, 2024 to 2027. Expected First Class Honours.
  3. Dissertation supervised by Dr Luc Schneider, alongside research apprenticeships to Dr Yana Litovsky and Dr Sakshi Ghai in the LSE Department of Psychological and Behavioural Science.
  4. Miku, a teachable agent founded in 2026. No child has used it yet, so there is no claim that it works.
  5. Noetic, co-founded in 2026, and ASES London before it.
  6. Fosun International, Banking and Insurance Group, 2025 to 2026. Summer intern, then a return offer in the group investment team.

Flight plan

2020 → now

2026

Noetic

Co-founder

One-day builds where students and engineers work with a frontier company's newest tools, and that company's engineers are in the room. Tracks are split by experience, so a first-timer is never scored against someone who has already shipped. Judging rewards whether a team can explain why they chose a model, ahead of how finished it looks.

LSE, Department of Psychological and Behavioural Science

Research assistant

Two projects in the department, both about how people judge what they know.

  • YL
    Dr Yana LitovskyCuriosity, guessing and misinformation.

    Guess generation, processing fluency and susceptibility to misleading claims. It made me question one of my own design decisions: whether asking a learner to predict their performance anchors them to a judgement they then defend.

  • SG
    Dr Sakshi GhaiDigital safety for young people in Kenya.

    Reviewed digital-safety interventions and mapped which might suit young people in Mukuru, Kenya. An intervention can be coherent inside a framework and still miss how a community meets risk. It also made me look again at my own chatbot, which was inviting children to confide in an AI.

ByteDance

AI & automation summer project intern

Built LLM-powered automation for policy-enforcement messaging across TikTok Shop. More than 40 prompt-based workflows, seller satisfaction up from 5% to around 70% within a month, a ten-person team trained, and a procedure adopted by over 200 policy staff.

LinkSea

UI/UX designer

Built the student-facing interface of a school workflow platform in JavaScript, one of three interfaces, for a middle school in Hong Kong. Field-tested it with the students themselves, then rebuilt the parts they could not complete.

2025

ASES London

Co-director · Affiliated Stanford Entrepreneurial Students

The programme that came before Noetic, and the first environment I had to design rather than attend.

  • AS
    What it involvedBootcamp, sponsorship, and the Stanford summit.

    Won the ASES London competition and a funded place at the Stanford Summit, then came back to co-lead the London chapter. I have been invited back to Stanford each year since. It was the first environment I had to design rather than attend.

    AS A ten-week bootcamp Around 70 fellows selected, the programme designed, and £5k of sponsorship secured.

    SU LSESU Entrepreneurs Two years on the executive. Rebuilt recruitment, onboarding and cross-team planning; membership grew 40%.

Fosun International

Private equity, banking & insurance group

A year in the group investment team across insurance and healthcare assets, from summer intern to a return offer. It taught me how a market puts a number on a product.

2024

Women in Entrepreneurship

Event project director · LSESU Entrepreneurs

Directed the events programme for Women in Entrepreneurship within LSESU Entrepreneurs.

Sign-off

Cabin crew, doors to manual

Thank you for flying with me.

Competing with my dance crew
Competitive danceHip-hop, commercial and contemporary, competing in the United Kingdom. It is the one thing I do where being watched is the point.
At the guzheng
Earlier trainingBallet, cello and guzheng to vocational diploma level. The instruments are down now, which I am told is temporary.
Hanging work for an exhibition
CurationCuratorial work in the UAE and Saudi Arabia, which is where I learned that an audience arrives with its own context.
A room I was working in
Four languagesEnglish and Mandarin natively, Cantonese and French well enough to follow a room. Most of what I know about explaining things I learned by being the one who did not follow.